Sense of the Internet: 10 consumer trends in 2030

This time, the main topic was the Internet of feelings - this is the economics of services provided using digital sensors and involving all the senses: vision, hearing, taste, smell and touch. The Internet of feelings will form services created on the basis of technologies such as artificial intelligence (AI), virtual reality (VR), augmented reality (AR), 5G and automation.

The opinion of 46 million people who were the first to use new technologies was used for the report. Participants in the study hope that the Internet of senses will become ubiquitous by 2030 - by this time more and more serious competition for electronic devices will be services using sensors that will become almost inseparable elements of physical reality.

We are talking about the transition from smartphones as devices for connecting to the Internet to use services based on augmented reality, involving our senses. The starting point will be augmented reality glasses.

Most digital users hope that through the Internet of feelings, people will become more responsible for the environment.

There is a flip side to this inspiring idea. Users predict possible problems with the confidentiality of personal data on the Internet of feelings. For example, it may be possible to manipulate feelings in order to sell goods or services. Although this technique is now actively used, just the tools are different.

According to it-world.ru, 10 hope trends for 2030 became the results of the study:

Thought Navigation
The desired route can be seen in VR glasses, just thinking about the destination. On average, 59% of users believe this, and in Moscow - 54% of respondents.

Perfect voice simulation

67% of users believe that they can use a microphone to imitate someone else's voice so reliably that they will mislead even family members. In Moscow, this figure is above average - 81%.

Any taste to your taste

Digital devices for the mouth will appear that improve the taste of food - any dish will resemble your favorite. On average, 45% of respondents and 32% of respondents from Moscow hope for this.

Digital Flavors

Approximately 6 out of 10 users rely on the digital opportunity to travel outside the city and breathe in the characteristic smells of suburban life without leaving the apartment.

Feelings Without Borders

More than 60% of respondents expect smartphones, the screens of which take the form of digital icons and convey the feeling of pressing buttons.

Merging worlds

According to an estimate of 7 out of 10 respondents, the world of games based on VR technologies will be indistinguishable from physical reality by 2030.

Only truth and nothing but

Fake news may end - half of the respondents believe that by 2030 news agencies will carefully check the facts. In Moscow, this opinion is shared by 55%.

Consumption without fear for personal data

Half of the respondents believe that they have lost control over their personal data - people are hoping for a solution to the problem that will allow them to use services based on personal information without fear.

The Internet is good for the environment

Thanks to the capabilities of the Internet of feelings, society will be more responsible for the environment - this is the opinion of 6 out of 10 respondents in general and 39% of Moscow respondents.

Shopping with feelings

45% of users believe that trading platforms will offer the opportunity to use all five senses in the process of shopping on the Internet. In Moscow, this opinion is shared by 51% of respondents.