In medical social networks, doctor-patient relationships investigated

At the Institute of Information Technology of ANAS, the next scientific seminar of Department No.15  "Doctor-patient relationship in medical social networks in Azerbaijan" was held.

In recent years, massive use of social networks has led to the emergence of professional social societies in the Internet,  Aytac Isayeva, the employee of the department noted.  At the end of the 20th century, social networks such as Doc2Doc, Ozmos, Healtheva, and the medical field in the West were created. She noted that currently, 26% of global clinics operate in social networks. According to a survey conducted in 2012, 22% of European doctors use social media for professional purposes and this figure increased by 13% over the year.

In Azerbaijan, professional social societies combine different doctors in the medical field with a single portal.  These are social societies, such as "Doctor.tap", "hekimsenaz.az", "sağlamolun.az", "doctormap.az". Such nets help physicians to collaborate, explore clinical situations with experienced colleagues, follow academic conferences, find better jobs, and etc. 

In recent years, patients have become active users of social societies in the country.  They communicate with other patients with the same disease as the recipient of the same information and emotional support, free consultation with doctors, or access to information on initial symptoms, she noted. 

Patients in Azerbaijan get medical information using the world-famous "Facebook" network. To determine the use of this social network, 61,373 members were referred to the“Онлайн медицинская консультация” group and their graphics were based on their application to the group within 28 days and 3 months. The dynamics of the number of applications per day were determined in the graph.

Three stakeholders are involved in searching, issuing, acquiring and accessing medical information in social media: patients, sponsors, health professionals. An investigation was conducted to determine how the patient, sponsor and medical specialists are interested in using medical social media and medical.az society with 966.278 members was selected as the main database.

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