RAYY Brand Launches Jewelry with Hidden “Light Messaging” Feature September 18, 2019 | 03:09 / Technological innovations

The September collection of RAYY brand diamond rings was created with the participation of physicists from the EPFL Institute in Lausanne. Their efforts were required to develop a special structured metal surface, which should reflect the rays of light in a strictly defined order. And at the same time, enhance their brightness by concentrating energy according to a given pattern so that reflected light is noticeable even on an illuminated surface.

The basis for the rings was taken from the 18k gold varieties traditional for jewelry - white, pink, and yellow. Diamonds are artificial and, as specified, are created using energy from solar panels. This is partly a marketing ploy, as new rings are positioned as “sunny,” in a broad sense.
 
The main feature of these jewelry is that the light reflected from them forms a clear inscription. It is projected onto a nearby surface and from the side it looks as if the ring “transforms” the light incident on it into a new pattern. This is more than a reflection, here all the edges and spaces between the letters are very clear, even and look like the inscription "painted with light."
 
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